Fusion Industry Association
I flew to Washington, D.C. with Carolyn Parrs (Just Power) for a full-day communications strategy session with the Fusion Industry Association (FIA). The FIA provides strategic direction for energy policy and advocates for fusion energy all over the world.
My favorite thing about this project was that we happened to be in D.C. on the same day that fusion ignition was announced. I remember sitting in a conference room at the FIA office watching the press conference at the White House while Andrew, the CEO, talked with the press throughout the morning on behalf of the industry. I remember thinking in that moment: “this is the kind of work I want to support for the rest of my life.”
This brought an incredible energy to the rest of our day, and we produced a strong Messaging Guide which led to me writing bold, clear content for their new website.
